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How To Sell Merchant Services Profitably

By Donna Anderson


There are numerous stereotypes that salespeople have to deal with on a day to day basis. However, when you do everything right, you can still make a lot of money as sales agent. Learn merchant services sales agent jobs and create a stable income from the read that follows.

The first thing to do is to learn about the business. There are a lot of things to learn about the credit card processing industry. Surprisingly, even some established sales agents are still sketchy on vital details of the business. However, you probably know that it can be extremely hard to sell a product or service that you do not understand. It is therefore advisable to research as much as you can so as to gather all the relevant information you need.

Create a pitch. If the company that you work for does not provide sales pitches, you will have to create one. Doing this requires imagining yourself as a retail business owner. By putting yourself in their shoes, you will easily imagine their requirements and concerns. Additionally, you can just walk around and ask various retailers about what their needs are. The easiest way of coming up with a great pitch is tailoring it to meet specific needs.

Book an appointment to pitch to a potential client. You should allow the merchant to settle for a time that they are most comfortable with. Ideally, you will require about 15 to 20 minutes to present the solution that you have designed for them. Before going for the pitch, you need to prepare well. For instance, you need to design a few visual aids for purposes of illustration. Still, be sure to keep everything simple.

Close the deal. Where a client is impressed with your pitch, you want to immediately take them through the application process. This involves explaining to them what they need to do to have their account set up. It is also at this stage that you need to provide them with the application forms and help them fill each of them. If you do not help the merchant with the application process, they may just put the papers aside once you leave.

Once you have turned a merchant into your client, seek to create the right relationship with them. This you need to do through making regular follow up with them to address any problems they may experience. Making follow ups is important to avoid losing a business to the competition. Still, where the startup owner is happy with your services, they will be inclined to offer you referrals.

Build lots of prospects. You need to create a pipeline of prospects if you want to close several deals within a month. One of the proven ways of creating numerous sales leads is through continually contacting potential clients. Even when some of them turn lukewarm on you, do not get tired of making follow ups.

Never become complacent. Even after closing a number of deals, you need to keep working hard. The merchant services market is extremely competitive and you need to remain consistent. Succeeding in the industry also requires offering exceptional solutions and building a solid reputation. When you do the right things, you will begin having retailers chasing after you.




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