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How Microloans, Micro-Finance And Micro-Credit Companies Can Benefit From Having Co-Branded Cards.

By Dereck Hutchinson


Businesses that deal with money, giving out of small loans, giving out small credit loans to people and transactions involving investments and trust friends are all referred to as microfinance institutions. These microfinance institutions are: microfinance banks, loan agencies , Microcredit and Microcredit companies.

Micro-finance organizations like banks, investments banks and Microloan companies are very important to individuals in the society in times of need for loans that are too small for major banks. Micro-finance and Micro-credit companies also perform similar functions with financial organizations like banks and insurance companies. Micro-finance organizations and institutions provide a wide variety of products and services for commercial business and also for individuals; and to make these services easier for both themselves and their clients, they employ the use of co-branded payment cards, debit cards, credit cards, debit cards and many other programs.

Getting Co-Branded cards with financial organizations like banks and the card issuer e.g. MasterCard and visa, makes it easier to get these cards. Benefits of Co-Branded Cards To Micro-finance Organizations, Microloans, and Micro-credit Companies.

The benefits of co-branded card within the micro-finance and Micro-credit industry is numerous. These companies enjoy profits when they charge their clients fees on the co-branded cards. The charges could vary accordingly if they are specifically branded for a particular business. Another benefit is that the use of prepaid credit cards helps to increase cash flow in these institutions, the ease of crediting and debiting an account as greatly increased the rate of flow of money within the finance industry.

The constant use of these cards cause an increase in the liquidity or cash flow in the microfinance industry. This cash flow increases the money with the companies and these cash can be used for other services the company renders like overdrafts, loans and many others.

For every transaction made with the cards, the card issuing company give a share of the profits to the Microloans institutions. This extra source of revenue is an additional advantage of using Co-Branded cards Prepaid card programs cause a boom in the amount of patronage a micro-finance banks and loan-giving organization gets.

Co-branded cards indirectly help to increase the customers base level, patronage, and loyalty among the existing customers. And also will entice new clients and prospective investors into the organization.

The use of debit cards and credit cards is a way of setting out for Microloans and Micro-credit companies. With a great prepaid card program, these organizations can serve their clients better and quicker.




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